Meet Rande

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Meet Rande Friedman

Experienced Realtor-Skilled Negotiator

Rande Friedman, a White Glove House Realtor, is an accomplished real estate agent. Approaching 10 years experience in the industry and 30 years living in the Tampa Bay area, he is committed to client success with a strong background in negotiations, marketing and advertising.

Growing up in Buffalo, NY, and operating the family chain of shoe stores, provides Rande a solid background in marketing. Enduring the harsh Buffalo climate gives Rande a deep appreciation for the beautiful weather Tampa Bay enjoys.

With a focus in the luxury home market, Rande strives for the highest standards in selling a client’s home. His collaboration with the Cloud Appeal® marketing strategy utilizes the most qualified professional photographers, video editors and graphic designers, bringing the best buyers and generating the highest offers.

Above all, he listens to his clients, understands the stress of buying or selling property, and is committed to their needs. He’s been described as resilient, intuitive and transparent.

“When someone chooses a profession such as a doctor, attorney or Realtor, they want to know every action and advice is in their best interest,” he said. “I like to present many options to the client and explain how each would impact their decision. Experience shows that when clients fully understand issues and choices, they make the best decision.”

A Certified Negotiation Expert, Rande continues training through a series of courses and seminars based on the Harvard Negotiation Program.

Rande is a member in good standing of the National Association of Realtors, Florida Association of Realtors and the Greater Tampa Association of Realtors.

Readily available in person or by phone, text and email—coupled with his relaxed, easy-going manner—he strives to ensure clients fully understand all issues and choices so they can make the best possible decision, whether it be purchasing or selling.